Friday, May 30, 2008

On Jack Nicklaus



I remember reading a book on Arnold Palmer years ago. One thing it described was a long-standing, intense personal animosity between Arnold and Jack Nicklaus. You'd never know they hated each other's guts for years by watching them chuckle together on television these days.

The media tends to glorify these guys but few of them ever deserve it. Here read about Jack Nicklaus being an SOB in this excerpt from my other blog - Marginalizing Morons.

The RJR Air Force was Johnson's ticket to the high life. Each weekend the planes disgorged Don Meredith from Santa Fe, or Bobby Orr from Boston, or the Mulroneys from Canada. The jocks of Team Nabisco were frequent flyers on Air Johnson. The Pope took excellent care of them, paying more for occasional public appearances than for an average senior vice president: Meredith got $500,000 a year, Gifford $413,000 (plus a New York office and apartment), golfer Ben Crenshaw $400,000, and golfer Fuzzy Zoeller $300,000. The king was Jack Nicklaus, who commanded $1 million a year.

Johnson claimed his jocks yielded big benefits in wooing supermarket people, but the line between corporate and personal services was a blurry one at RJR Nabisco. LPGA pro Judy Dickenson gave Laurie Johnson golf lessons. Gifford emceed benefits for Johnson's favorite charities like the New York Boys Club. A pair of retired New York Giant fullbacks, Alex Webster and Tucker Frederickson, maintained offices at the Team Nabisco office in Jupiter, Florida; Frederickson ran an investment counseling business from his.

For all the money Johnson doled out for Team Nabisco, some of the athletes weren't easily managed. Nicklaus was notoriously difficult. For one thing, he didn't like playing golf with Johnson's best customers, which was his highest and best use. And he considered himself above the task of working the room at some Nabisco function. Although he was making more money than anyone at RJR Nabisco except Johnson and Horrigan, the "Golden Bear" growled at doing more than a half-dozen appearances a year. After several run-ins with subordinates, an arrangement was struck where only Johnson and Horrigan could personally tap Nicklaus's services.




A million bucks a year to play golf six times with executives???

And he complained about it???

For you young-uns, that was a lot of money in 1988. Curtis Strange led the tour that year in earnings with $1.1 million.

That same year, Jack Nicklaus only made $28,845 in nine PGA events.

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